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Recent Posts
- The Google Knowledge Graph Launch
As Google became more popular, the common response to figuring out a question became “Google it.” Previously, when a user searched a question the result would display a variety of sites where the user could find the information needed. Today,…
- Facebook and Photos?
Facebook has been in the news quite a bit as of late. With their IPO coming up this week, there has been a lot of chatter as to what Facebook’s strategy is for the future. But with recent acquisitions, Facebook…
- The Google Knowledge Graph Launch
Author Archives: Ashley
Links! The Power Behind SEO
Although it sometimes may seem like it is, SEO really isn’t wand-waving and chance. Actually there is no magic involved at all. SEO is all about man-power. Effective SEO works two ways: Onsite and Offsite. The break down is about…
Search Engine Reputation Management
It is suggested that if a company website has a negative result directly below it then up to 70% of surfers will click on the negative result first rather than the company website. Engagement is the most important element in…
Introducing King Content, Your SEO Best Friend
Search engines are interested in whether people are talking about you and whether people are visiting you, but a search engine’s biggest concern is what you’re saying- what content you have on your site. So optimize accordingly! You need good,…
What to Expect for the Future of Social Media
With a more rapid and chaotic evolution than apple products, social media is new; and it’s changing. We recognize the growing import of social media for everyone: lay people to corporations and celebrities to politicians. Since we see this, we…
Remember Compromise
Like any marketing venture, internet marketing requires a healthy degree of trust. SEO specialists and clients often butt heads when communication and understanding are crucial. If there is a disconnect between the client’s expectations and the SEO specialists‘ intentions, generally,…
Social Media as a Powerful Tool
Many business view social media sites as a nuisance, a time waster, and a distraction for teenagers in school. Not so. Blogs, Facebook, Linkedin, Twitter, Digg, Stumbleupon, Angie’s List, and Yelp are among a sampling the many resources available to…
Know Your Audience
All writing is persuasion. The ancient Greeks called it rhetoric. They would get into arguments and debates just for the sake of argument- to show off their rhetorical ability. Although your website probably isn’t facilitating some kind of verbal brawl,…
People-Friendly Web Design
The internet is supposed to be people-friendly. Although crawlers do mean a lot to a site’s well-being, it’s the human viewers that web designers should cater to. People come to a site for information, for entertainment, and to buy or…
How To Be Interesting: Blogging Part 2
Images. Make your blog aesthetically pleasing. Readable fonts (2 maximum), a couple or three complementary colors, a clean layout, and working links are major selling points for blog readers. Additionally, people like to know who’s talking to them. Take off…
How To Be Interesting: Blogging Part 1
Blogs are a powerful medium. A blog gives you a presence, a voice in the online community. This presence could mean big things for your business. Having a good blog is essential if you are going to have one at…
